Charity Area

Welcome to the Ultra Challenge Charity Area. This page is your “go-to” resource for everything charities need to promote the Ultra Challenge Series.
While on the face of it, an Ultra Challenge is a simple prospect—walk, jog, or run 100km, 50km or 25km— it can also be a daunting one! As a provider who take pride in the quality of our events, we know that giving people the details can be just as important as catching their eye in the first place. From meals and baggage transfers, to parking and camping options – a lot goes in to making sure people understand their challenge, and commit to taking part.
By using the resources provided, and following our Promotion Guidelines, you will give your charity the best chance of maximising your return from our events, and ultimately raise more funds.

Helping you market & recruit

Please click through the sections below for resources that will help your charity effectively promote the Ultra Challenge Series to your supporters. Start with our Promotions Guide, which outlines “best practice” when it comes to listing our challenges on your charity website. The Website Materials provide text copy and images you can use on your website – all refined to “sell” the Ultra Challenge experience effectively. 

Promotions Guide

Our "recipe for success". Charities looking to promote the Ultra Challenge Series should start here!

Check Our Current Deal

Check here for details of our current deal, and when it ends so you can promote it to your challengers.

Marketing Materials

All you need to help you position & market the challenges on your charity website.

Charity Admin Details

Details on what happens, and when - so you can plan your recruitment & fundraiser support.

Corporate / Charity Teams

Looking to promote Ultra Challenges to your corporate partners? We can build a custom package for you.

Promotions Guide


The documents linked here have been created to act as a “best practice” guide for charities promoting the Ultra Challenge Series. We have worked with hundreds of UK charities, and we know the recipe for success when it comes to promoting these events.
Please read through the relevant guide thoroughly before listing the challenges on your charity website. We offer our challenges as walks, jogs and runs, so please make sure you are clear fundraisers can walk, jog or run the full 100km, 50km or 25km. These are inclusive and accessible challenges, open to people of all abilities.

Our Current Deal: Early Bird


Deal ends in...


Marketing Materials


Click on any of the event logos below for the website copy, images & logos for that specific challenge, or the Ultra Challenge Series Logo for more general content & copy you can use for landing pages. This will open a Dropbox folder, containing event imagery and sample web copy – with versions for Partners and for Listed charities. 

Winter Walk

29 - 30 Jan

Easter 50

9 Apr

Isle of Wight Challenge

30 Apr -1 May

Jurassic Coast Challenge

14 - 15 May

London 2 Brighton Challenge

28 - 29 May

Lake District Challenge

11 - 12 Jun

Cotswold Way Challenge

25 - 26 Jun

Peak District Challenge

9 - 10 Jul


23 - 24 Jul

South West Challenge

13-14 Aug

South Coast Challenge

3 - 4 Sep

Thames Path Challenge

10 - 11 Sep

Thames Bridges Trek

10 Sep

Chiltern 50 Challenge

24 Sep

Halloween Walk

29 - 30 Oct

General Ultra Challenge

Charity Admin

Making it easy for you to manage

Here you can find more details on what to expect regarding the process for managing your fundraisers on the Ultra Challenge Series – from how we send you their info, to when we invoice you for places. 

Once you have fundraisers register for the Ultra Challenge Series, you will be sent a reporting portal link and your log in details. Via this portal you can see who has signed for each challenge, their funding options & distance, plus their contact details so you can begin stewardship. This portal will be updated weekly with new registrations. 

Once you have been sent your fundraiser info, you should focus on supporting their fundraising – ensuring they are on track to meet their minimum targets. 5 weeks before each challenge, we will ask you to let us know if you are not happy to cover the cost of anyone’s place (ie: if they haven’t done any fundraising!), and this can be done via the reporting portal. This means you will only be invoiced for fundraisers who have met their minimum fundraising targets.

You will have until 3 weeks before each challenge to let us know if a fundraiser has not met their minimum fundraising target. After this time, we will issue an invoice for any places you have not declined – meaning you decide who you pay for on each challenge, ensuring you don’t pay for participants who have not met their fundraising targets.
Invoices will be issued 3 weeks before each challenge, and should be paid before the start of the challenge. Failure to pay an invoice may result in your fundraisers on future events being declined, so please ensure you follow our invoicing guidelines, Which will be sent out in advance of each challenge.

You may receive requests from your fundraisers to make changes to their registrations. You can now direct them to our “Manage your place” portal, where they can request changes – from updating their distance or funding option, to changing event or deferring their place to the following year.
The link is:

Corporate Teams

Make the most of your corporate partnerships

Corporate teams are a great way for charities to generate unrestricted income, and help foster long-term partnership between charities and businesses. Ultra Challenges are a great choice for corporate teams looking to get outdoors and take on a challenge together.

We take care of all the planning & logistics, and the entry includes food, snacks & drinks plus great support along the route. Whether to company will cover the entire entry fee or part of it – we can build a bespoke package for corporate teams, including a generous discount – plus a private registration link and optional hospitality facilities on the day.

If you have a potential team and would like a quote, submit it using our enquiry form.

Get In touch


Nicola Smith

Commercial Director

Nicola joined Action Challenge in 2009 after graduating from university & travelling the world. She now heads up a team that manages the marketing and growth of our events, communications & developing relationships with our charity partners.


Bianca Finlay

Customer Manager

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Jan - pic

Jan Smolaga

Business Development Manager

Jan joined Action Challenge in 2018, having run challenges across the globe for several years. He manages our charity and corporate partnerships, working with clients of all sizes to help them maximise the benefits of Ultra Challenges.

Get In touch


Your message has been received and a member of the team will get back to you within 3 working days. 


Thank You,


The Ultra Challenge Team

Our Charity Partners

Search from over 400 charities you can fundraise for